In India’s fast-evolving infrastructure sector, brand reputation is more important than ever. Whether your company deals in cement, bricks, ready-mix concrete, or non-metallic construction products like tiles, doors, and window frames — your brand is your identity. Yet, many infrastructure companies overlook a vital step in protecting their name: filing a trademark under the correct class — Class 19.

In this blog, we’ll explore:

• What Trademark Class 19 is
• Why infrastructure companies specifically need protection under this class
• Risks of not trademarking your brand
• Trademark registration process for Class 19
• Common mistakes to avoid
• Long-term benefits of Class 19 brand protection

Let’s dive in and discover why Trademark Class 19 should be a priority for every infrastructure business in India.

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🧱 What Is Trademark Class 19?

Trademark Class 19, under the Nice Classification system, is designated for:

“Building materials (non-metallic); non-metal rigid pipes for building; asphalt, pitch and bitumen; non-metallic transportable buildings; monuments, not of metal.”

It covers non-metal construction materials, which are widely used by infrastructure companies. This includes:

• Cement and concrete
• Bricks and tiles
• Asphalt and bitumen
• Non-metallic doors, windows, and frames
• Sand, stone, and mortar
• PVC, UPVC, and composite construction materials
• Non-metal panels and partitions
• Non-metal pipelines and tubes

If your infrastructure company is engaged in the manufacture, sale, distribution, or branding of any of these products, Trademark Class 19 is the right category for brand protection.

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🏗️ Why Infrastructure Companies Need Class 19 Trademark Protection

1. To Safeguard Brand Identity in a Crowded Market

India’s infrastructure boom has resulted in thousands of players entering the market — from local tile manufacturers to national cement giants. Without a registered trademark, your brand is vulnerable to:

• Copycats using similar names or packaging
• Distributors relabeling products with lookalike brands
• Competitors taking advantage of your brand equity

Registering your brand under Trademark Class 19 ensures exclusive rights to use your brand name, logo, or tagline for your specific products.

2. To Prevent Infringement and Legal Disputes

Infrastructure disputes don’t just happen on construction sites — they happen in courts too. With rising brand confusion in building materials, infringement cases are common.

By registering your trademark under Class 19, you gain:

• Legal standing to sue for damages
• Ability to stop counterfeit or similar branding
• Grounds to file cease-and-desist letters

Without it, you’re left unprotected — even if you’ve been in the market for years.

3. To Build Trust with Contractors and Buyers

Large infrastructure projects are awarded based on reputation, consistency, and trust. When builders or government agencies see a ™ or ® symbol:

• They perceive your company as legitimate and professional
• Your materials are seen as genuine and high quality
• Your brand earns loyalty and preference

A registered trademark is a powerful trust signal.

4. To Expand into New Markets Without Risk

When your infrastructure company expands across states or enters exports, your brand faces new threats:

• Unauthorized sellers
• Importers copying your brand in overseas markets
• Local players exploiting similar-sounding names

Trademark Class 19 protection gives you exclusive rights in India and helps with international trademark filings.

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📦 Real-World Examples: Brands Under Class 19

Brand Name	Product Type	Trademark Status (Class 19)
Ultratech Cement	Cement & concrete	✅ Registered
Kajaria Ceramics	Tiles & sanitary ware	✅ Registered
Fenesta	UPVC doors/windows	✅ Registered
Shree Cement	Cement bricks	✅ Registered
Asian Granito	Floor tiles	✅ Registered

These brands dominate because they’ve secured their identity early, under the correct class.

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📋 List of Products Covered in Class 19 for Infrastructure Businesses

Here are common infrastructure materials that fall under Class 19:

• Cement, mortar, concrete
• Bricks, blocks, and tiles (ceramic, vitrified, clay)
• Marble, granite, sandstone slabs
• Bitumen, asphalt, tar-based products
• PVC/UPVC panels, pipes (non-metal)
• Prefabricated buildings (non-metal)
• Plywood, laminated boards (non-metal)
• Wooden or plastic doors, window frames
• Roofing materials (non-metallic)

If your business is associated with any of these, Class 19 applies directly.

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📝 How to Register a Trademark in Class 19

Step 1: Conduct a Trademark Search

• Visit: IP India Public Search Tool
• Enter your proposed brand name
• Filter by Class 19
• Check for similar or identical names/logos

Tip: Avoid names too close to existing trademarks to reduce the chance of rejection.

Step 2: Prepare Your Documents

You’ll need:

• Logo/brand name (in JPEG format)
• Applicant’s name and address
• Nature of business and product description
• MSME certificate (if applicable)
• Signed Form TM-A
• Power of attorney (if filed through agent)

Step 3: File the Application

You can apply:

• Online via the IP India website
• Offline at Trademark Registry Offices

Step 4: Monitor Application Status

The process includes:

• Examination by the Trademark Office
• Possible objections (which must be replied to)
• Publication in Trademark Journal
• Registration Certificate (if no opposition is received in 4 months)

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💰 Trademark Class 19 Registration Fees in India

Applicant Type	Fee per Class
Individual / Startup / MSME	₹4,500
Company / LLP / Others	₹9,000

Trademark is valid for 10 years and can be renewed indefinitely.

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❌ Common Mistakes Infrastructure Companies Must Avoid

Mistake	Consequence
❌ Filing under wrong class (e.g., Class 6 for non-metallic items)	Trademark won’t protect actual product
❌ Choosing a generic brand name like “Quality Cement”	Likely to be rejected
❌ Ignoring trademark search	May lead to objections or lawsuits
❌ Missing renewal deadlines	Brand rights may lapse
❌ Using unregistered TM symbols	No legal protection

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🔁 What If Your Products Include Both Metal and Non-Metallic Materials?

For example:

• If you manufacture both metallic window grills (Class 6) and non-metal doors (Class 19)

Then you must:

File in both Class 6 and Class 19

This ensures full protection for every part of your product portfolio.

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🧠 Long-Term Benefits of Trademarking Under Class 19

✅ Brand Monopoly

You get exclusive rights to use your brand name in your industry.

✅ Easy Legal Action

Simplifies litigation and enforcement if someone copies your name or logo.

✅ Business Expansion

Helps secure contracts, franchise deals, and expand into international markets.

✅ Asset Creation

Your trademark becomes a valuable asset on your balance sheet.

✅ Licensing & Franchising

You can license your brand for revenue — useful in dealership models.

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👷🏻‍♂️ Case Study: A Real-Life Brand Protection Win

Brand: StoneEdge

• Product: Engineered stone slabs and tiles (non-metallic)
• Class Filed: Class 19
• Problem: Local competitor used a similar name “StoneAge” with a matching logo
• Action: Trademark infringement suit filed
• Outcome: StoneEdge won the case, the competitor was barred, and damages were recovered

Moral: Trademark protection pays off when you need it most.

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👨‍💼 How VMK Professionals Can Help

At VMK Professionals, we specialize in trademark registrations for infrastructure brands. Our team:

• Conducts Class 19 trademark searches
• Drafts strong legal applications
• Handles examination objections
• Supports multiclass registrations if your products fall into Class 6, 19, 37, etc.

We help you register your brand smoothly, affordably, and legally.

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📞 Contact VMK Professionals Today

Protect your infrastructure brand before it’s too late. We make the process easy, transparent, and affordable.

In the competitive world of building materials, branding is everything. Whether you manufacture non-metallic doors, window frames, or structural units made of PVC, wood, or composite materials, your brand distinguishes you from competitors. One of the most powerful ways to protect your brand identity in this space is through trademark registration under Class 19.

In this blog, we’ll explain everything you need to know about trademarking your brand of non-metallic doors, windows, and frames in India, including:

• What is Trademark Class 19?
• What products are covered under Class 19?
• Why Class 19 is essential for non-metallic construction product brands
• How to file your trademark under Class 19 in India
• Common mistakes and how to avoid them
• Costs, timeline, and expert tips

Let’s get started!

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🧱 What Is Trademark Class 19?

Trademark Class 19 under the Nice Classification system relates to:

“Building materials (non-metallic); rigid pipes (non-metallic) for building; asphalt, pitch, and bitumen; non-metallic transportable buildings; monuments, not of metal.”

This class includes a wide range of non-metallic construction products, including:

• Doors, windows, frames made of wood, plastic, vinyl, or composites
• Non-metal cladding, partitions, and panels
• PVC and UPVC construction components
• Laminated or reinforced polymer structures

So if your brand sells non-metallic doors, frames, or windows, Class 19 is the right trademark class.

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🪵 Products Covered Under Class 19

Here’s a focused list of products relevant to your business that fall under Class 19:

Product	Covered Under Class 19?
Wooden doors	✅ Yes
Plastic window frames	✅ Yes
UPVC window systems	✅ Yes
Fiberglass doors	✅ Yes
Aluminum frames	❌ No (Class 6)
Metal doors	❌ No (Class 6)
Wooden wall partitions	✅ Yes
PVC door and window profiles	✅ Yes

👉 Important: Only non-metallic materials fall under Class 19. If your product includes metal, Class 6 may also apply.

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💼 Why Register a Trademark for Non-Metallic Construction Brands?

1. Brand Protection in a Competitive Market

Construction materials, especially doors and windows, have a high demand and increasing competition. A trademark:

• Prevents others from using your brand name
• Protects your goodwill
• Creates uniqueness in a market filled with generic names

2. Boosts Customer Confidence

When customers see the ™ or ® symbol next to your brand, they associate it with:

• Legitimacy
• Professionalism
• Long-term presence

This is especially important for builders and contractors choosing among multiple vendors.

3. Legal Weapon Against Infringement

If anyone tries to imitate or copy your brand name or logo, you can take legal action and demand compensation—but only if your trademark is registered.

4. Valuable Business Asset

A registered trademark is an intellectual property asset that adds value to your company. It can be licensed, sold, or franchised in the future.

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📝 Step-by-Step Process to Register a Trademark Under Class 19

Step 1: Conduct a Trademark Search

Before you invest in brand building, ensure no similar trademarks already exist in Class 19. You can:

• Use IP India Public Search Tool
• Hire professionals like VMK Professionals to conduct a comprehensive search

Search for:

• Brand name
• Phonetically similar names
• Similar logos in the same class

Step 2: Choose a Unique Brand Name

Avoid names like “Quality Doors” or “Plastic Window India”—they’re too generic and hard to protect.

Instead:

• Coin a new word (e.g., “Duroplastix”)
• Blend two concepts (e.g., “PolyFrame”)
• Add geographical hints (e.g., “Assam Frames”)

Make sure your name is:

• Unique
• Not descriptive of the product
• Easy to pronounce and remember

Step 3: Prepare Documents

You’ll need the following documents:

• Brand name/logo (JPEG format)
• Applicant details (individual/company)
• MSME certificate (if applicable)
• Proof of business address
• Signed Form TM-A
• Power of Attorney (if applying through agent)

Step 4: File the Application

You can file online at the IP India portal. The fee structure is:

• ₹4,500 for MSMEs/startups/individuals (per class)
• ₹9,000 for companies (per class)

Application is filed under Form TM-A.

Step 5: Examination and Objection Handling

Your application will be reviewed by the Trademark Office. You may receive:

• Examination Report with objections (under Section 9 or 11)
• A call for Show Cause Hearing
• Or direct acceptance for publication

Always respond to objections in time with clear legal arguments.

Step 6: Publication in Trademark Journal

Once accepted, your mark is published for 4 months. If no one opposes it, it proceeds to registration.

Step 7: Get Your Trademark Certificate

You’ll receive your registration certificate—valid for 10 years, renewable forever.

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💡 What If Your Brand Covers More Than One Class?

Let’s say your company not only makes non-metallic window frames (Class 19) but also:

• Sells metal window grills (Class 6)
• Installs construction parts (Class 37)
• Offers custom designs and furniture (Class 20)

In this case, you should file a multiclass trademark to cover all relevant product/service categories. This ensures full protection across your business verticals.

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⚠️ Common Mistakes to Avoid

Mistake	Consequence
Filing under wrong class	Trademark doesn’t protect your actual product
Using generic or descriptive names	Higher chances of rejection
Ignoring search reports	Increases risk of objections or lawsuits
Missing deadlines	Loss of rights or delays in registration
Not renewing after 10 years	Trademark lapses and others can use it

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🔁 Renewal and Maintenance

Trademark registration is valid for 10 years, but it must be renewed before expiry to remain active.

Steps:

• Apply for renewal via Form TM-R
• File within 6 months before expiry
• Renewal cost: ₹9,000 per class (₹4,500 for MSME/individual)

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🧾 Trademark Class 19 vs Class 6 for Doors and Frames

Feature	Class 19	Class 6
Material Type	Non-metallic (wood, plastic, UPVC, composite)	Metal (steel, aluminum)
Example Products	Wooden doors, UPVC windows	Iron gates, metal windows
Filing For	Non-metal construction parts	Metal-based parts

Tip: If your company sells both types, file in both classes.

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🔧 Case Example

Brand: WindowWorx

• Product: UPVC window and door frames
• Trademark Class: 19
• Filing Assistance: VMK Professionals
• Status: Registered
• Result: Gained protection across India, won objection case in 2023 against similar sounding brand in Class 19

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👨‍💼 Why Choose VMK Professionals?

At VMK Professionals, we specialize in:

• Trademark Class 19 registration
• Dealing with objections and hearings
• Filing multiclass applications
• Helping startups and MSMEs with reduced fees
• Ensuring legal protection with proper documentation

We take the stress out of registration and offer complete guidance from start to finish.

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📞 Get Started Today!

If you manufacture or sell non-metallic doors, windows, and frames, it’s time to protect your brand under Trademark Class 19.

Let VMK Professionals help you with:
✅ Trademark search
✅ Application filing
✅ Objection handling
✅ Renewal reminders
✅ Legal consulting